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Let’s be honest, most of us approach buying vintage jeans online with a certain level of caution. And it’s only fair. Jeans are one of the hardest things to get right. When they fit perfectly, they are total magic. But when they don’t, you suddenly understand why people own twelve pairs they never wear.
Finding a pair of vintage denim jeans that fits like it was made for you is a rare and wonderful thing. But the process of getting there can feel slightly chaotic (at best). In shops it means trying on half the rail, and online it can mean a hope and a prayer.
Vintage sizing. Totally different cuts from the ones you’re used to. Levi’s numbers that feel like secret codes. We’ll be the first to admit that buying vintage denim can feel like a bit of a minefield. But it’s also absolutely worth it.
Vintage Levi’s are famous for a reason. The denim is heavier, the fades are better, and the construction is far stronger than most modern jeans. These are garments designed to last for decades, not just seasons. And from the planet’s perspective, keeping great denim in circulation is so much better than producing new pairs again and again.
The only real challenge is understanding the sizing and the fit. But lucky for you, you’ve got our team of experts on hand, who are here to unpack the mystery and make it simple to work out the right pair for you.
Unlike a brand new pair of jeans, vintage Levi’s have already had a life before arriving in your wardrobe. They’ve been washed, worn, softened and occasionally shrunk over time. Because of this, vintage Levi’s often run around 2 to 4 inches smaller in the waist than the jeans you’ll find in shops today. So a pair labelled W30 might actually measure closer to a modern 27 or 28.
That’s why, when you’re shopping for vintage jeans, the measurements matter far more than the number on the tag. Once you understand that, and once you know what Levi’s numbers like 501, 505 or 550 actually refer to, the whole process becomes much simpler.
Below you’ll find a clear breakdown of exactly how vintage Levi’s sizing works, how to measure yourself and your jeans properly, and what each Levi’s number means, so you can choose a pair with confidence, any time you’re shopping for vintage.
And if you’re looking for vintage denim that keeps the character of the original but has a unique twist, the Reborn collection by LaundRe is the collection you’ve been dreaming of.
Each pair begins with authentic vintage jeans from brands like Levi’s, Wrangler and Lee, then passes through LaundRe’s specialist circular denim process, which includes ozone cleaning, expert-level repairing and reworking the jeans so they’re ready for their next chapter using low-water washes and lasers.
The result is vintage denim with all the history and quality intact, but today’s kind of style.
Whether you’re searching for your first pair of vintage Levi’s or adding another to the collection, this guide will help you find the one that fits like it’s been waiting for you.
Most vintage Levi’s were made from 100% cotton rigid denim. That’s very different from modern jeans, which often contain elastane or other stretch fibres.
Rigid cotton behaves differently. When it’s washed repeatedly, it usually starts to shrink. Over years of wearing a pair, they start to soften, mould to the body, and develop those beautiful worn-in fades everyone loves.
But it also means the original label size isn’t always a reliable indicator of how the jeans fit today, which is why it’s so important to check the actual measurements of a pair of vintage jeans, and not just the size tag.
The number on the leather patch tells you what the jeans were originally, and the measurements tell you what they are now.
Think of it a bit like the difference between someone’s birth certificate and their current passport photo.
The most reliable way to buy vintage denim isn’t measuring your body, contrary to what most people think. It’s actually a far better idea to measure a pair of jeans that you already own and love. Because when you measure your body, you might not measure exactly where you want the jeans to sit, or take into account the curves and lumps and bumps that make your body totally unique.
So here’s how you’re going to find your perfect vintage denim size from your old jeans.
Lay them flat on a table or floor and take four simple measurements.
Waist
Measure straight across the waistband and double the number.
Hips / Seat
Measure across the widest part of the hips.
Rise
Measure from the crotch seam up to the top of the waistband. This determines how high the jeans sit on your waist.
Inseam
Measure from the crotch seam to the hem.
Once you have those numbers, you’ve got everything you need, and finding the perfect vintage pair becomes a whole lot easier. If the measurements all match, the jeans will almost always fit.
New to vintage Levi’s? Don’t worry, we know a thing or two. These basic principles are going to save you a whole lot of confusion, so buckle in.
Once you understand how vintage sizing works, the next mystery you’re going to have to solve is the numbers themselves.
What exactly do 501, 517, 550, 527 and all the others actually mean?
The short answer is that they’re Levi’s way of identifying different fits and silhouettes. Think of them as a shorthand for the shape of the jeans.
Some styles are straight through the leg, others have a more relaxed fit at the thigh. Some taper at the ankle, and others are a little bit flared at the hem, so you can wear them over a pair of boots.
Take the Levi’s 501. If that's the only one you’ve heard of, it’s because it’s the original, and is basically the blueprint for what most of us picture when they think of classic denim jeans: straight legs, structured and timeless. But the 517, by contrast, was designed with boots in mind, which is why they have a little bit of a flare at the hem. Meanwhile the 550s lean comfortably into that relaxed nineties silhouette, so there’s a bit of extra room at the seat and the thigh.
The numbers themselves aren’t mysterious once you know the system, they’re just Levi’s way of telling you what cut you’ve got.
Below, we’ve broken down the Levi’s styles you’ll find in the LaundRe Reborn vintage denim collection, explaining exactly how each one fits so you can quickly spot the silhouette that suits you best.
Here’s your breakdown of all the Levi’s styles you’ll find in the Reborn drop. You can scroll and find the pair that match the ones you’ve fallen for, or read through them all and pick out the pair that feels like your best fit.
Vintage denim is wonderfully unpredictable, so two pairs of the same Levi’s number can still fit slightly differently depending on their age and wear, so it’s very important to compare measurements, and not just rely on the tag.
For the LaundRe Reborn collection we’ve made sure to carefully measure all of the vintage Levi’s plus every other pair of jeans, so you can shop confidently and find a pair that fits exactly the way you want it to.
And with a 30 day returns policy, if they don’t quite fit, you can always send them back to us for a full refund.
Every pair in this drop has been cleaned, repaired and reworked by LaundRe, giving vintage denim a new life while keeping great garments in circulation. And because they’re vintage, no two pairs are ever the same, so you’re getting something totally unique and one-of-a-kind.
Find out more about the Reborn collection here, and the full process that goes into making them as eco-friendly as possible.
Discover the collection and find the pair that’s waiting for you.